About PICK

We pick things.

It's how the brain works. In an ever-widening sea of options, we're forced to pick what we think is best. That's why good branding makes such a big difference.

The agency

Branding experts who stepped into ecommerce.

Picking is part of what makes us human. It's how we choose the ripest fruit, how we arrange a living room, how we find a mate, and how we shred on a guitar. We pick what we think will be good for us.

Our design is simple and essential, with a splash of the human element. But we don't stop at design. For you, that means on-brand assets for your online store, iterated quickly, and lifecycle, retention and email marketing that support the bottom line.

We work with founder-led DTC brands in wellness, do-good and CPG, helping them make more money and look good doing it.

Founder

Jake Collier

Jake is a brand strategist and creative director who has led brand and retention for DTC brands from launch to multi-million-dollar revenue. He co-founded Weldmonger and grew it from about $100K to $4M a year, served as acting CMO for Cleure, and has led lifecycle marketing for national CBD and wellness brands.

Before marketing, Jake was a worship pastor and a homesteader. He's an outdoorsman and a mystic, and he started PICK to bring conscious practice into business. He lives in Bend, Oregon with his wife and kids.

See the work →

Work with Jake.

You'll work with Jake directly, backed by a bench of Klaviyo, design and copy specialists.